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How should businesses transform? Digital Transformation is a trend word that will continue to accompany us in 2018. A topic that affects us all and everyone has their own opinion on the subject. The more I talk to other people about digital transformation, the clearer it becomes that there are a large spectrum of perspectives. And it turns out that Digital Transformation is the root for the fact that companies and businesses need to transform. With this article I present my point of view on the subject how businesses should transform. Digital Transformation According to Wikipedia I’ll start with the definition according to Wikipedia: “Digital Transformation” is a continuous change process in digital technology that affects the whole of society, and in particular companies.” This definition does not sound all that bad, digital transformation is about change throughout digital technologies. Digital technologies in themselves are not new and depending on where you start the border, it has been around as early as the middle of the 20th century. [...]